Founder in Vietnam, helping brands build better product by fixing the system.

In the last 10 years, I’ve built, shipped, and sold millions of dollars of product.

$30M+ in revenue.
$5M+ through Kickstarter.
400,000+ customers and followers.
Teams of 30+ people.

The common thread wasn’t marketing.
It was operations, sourcing, and systems.

Now I help brands fix the product creation process at the source.
So they can move faster, protect margin, and actually enjoy building again.

If you’re ready to take product seriously, this is what I do.